Shopify Design Case Study

    Modernizing Kanizsa Florals' Shopify Storefront

    A Shopify theme overhaul designed to improve product discovery, local ordering, and visual merchandising.

    Industry

    Floral Retail

    Platform

    Shopify

    Services

    Theme Dev, UI/UX, Local SEO

    The Project

    Kanizsa Florals is a Vancouver-based floral studio known for elegant arrangements and seasonal floral designs.

    Their previous website lacked modern product merchandising and was difficult to navigate, limiting both the visual presentation of their florals and the overall shopping experience.

    The goal was to modernize the Shopify storefront while improving product discovery and enabling local customers to easily order online for pickup.

    Desktop Design

    Full desktop UI showcasing the redesigned storefront experience.

    Kanizsa Florals branding photography
    Kanizsa Florals logo on dark green
    Kanizsa Florals homepage hero mockup
    Kanizsa Florals Heirloom Collection page
    Kanizsa Florals brand story section
    Kanizsa Florals FAQ page
    Kanizsa Florals product features section
    Kanizsa Florals responsive desktop and mobile mockup
    Kanizsa Florals full homepage desktop view

    Shopify Theme Overhaul

    We conducted a full Shopify theme redesign to create a cleaner, more modern storefront that better reflects the brand's aesthetic.

    • Updated product grid layouts
    • Improved site navigation
    • Cleaner product presentation
    • Mobile-optimized design

    Product Page Improvements

    We redesigned the product detail pages to improve usability and simplify the purchasing experience.

    Variant Swatches

    Intuitive product selection

    Improved Layout

    Cleaner visual hierarchy

    Visual Clarity

    Better image presentation

    Mobile Design

    Responsive mobile experience optimized for on-the-go browsing and ordering.

    Kanizsa Florals abandoned cart email
    Kanizsa Florals red rose box product
    Kanizsa Florals brand story and products
    Kanizsa Florals preserved rose close-up
    Kanizsa Florals luxury box presentation
    Kanizsa Florals editorial still life
    Kanizsa Florals creative fruit arrangement
    Kanizsa Florals product collection display
    Kanizsa Florals discount email design
    Kanizsa Florals pomegranate still life

    Local Commerce Optimization

    Because Kanizsa Florals serves a local Vancouver audience, we added functionality to better support nearby customers.

    Localized SEO improvements

    In-store pickup options at checkout

    Simplified ordering flow for local customers

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